Coop is one of Sweden’s largest food chains. Coop’s vision is to be a leader in sustainability and offer a place where food and health go hand in hand.

Description of project:

Coop and Printpool have collaborated since 2006. Together, we develop the printed store material for all of Sweden’s more than 800 Coop Supermarket stores. The stores receive weekly campaign packages enabling a quick exchange of all offers. It is crucial that the campaign material arrives on time and that it is easy for the employees in the store to handle the advertising products, being large or small.It is challenging and fun to carry out the procurement for all graphic services together with Coop as everyone involved wants to constantly find more efficient production methods and try new environmentally friendly materials. Ever since the first procurement in 2006, we have together managed to find savings in both time and money and at the same time develop the products.

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